Strategic Plan 2016 - 2017

The Belize Tourism Board (BTB) continues its strategic focus for 2016 – 17, with priorities focused on visitor experience, destination connectivity, and emerging niche and regional markets. With this approach, the Belize tourism marketing efforts focuses on: Nautical Tourism, Honeymoon/Wedding, Food and Fishing (to list a few). At the forefront of this plan is the BTB’s investment in training stakeholders which is vital to its overall objective.