Works
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Don’t Just Lead – Influence
- January 19, 2023
- Posted by: Xiomara Sawers
- Category:
No CommentsDon't Just Lead - Influence The Belize Tourism Board (BTB) leads through influencers. When social media rose to prominence in the early 2010s, so did influencer marketing. In the early 2000s stay at home mothers who blogged about their experiences as parents were among the first to gain widespread influence on a digital platform. Since -
The Truth is
- January 12, 2023
- Posted by: Xiomara Sawers
- Category:
The Truth is... T ourism is like a sport and that sport is a steeplechase. The tourism high season extending from December to April might confuse the race for a five-month sprint; however, industry insiders know the race is longer and plenty more exciting than that. The steeplechase is an obstacle race where competitors must -
A Point of Reference
- January 5, 2023
- Posted by: Xiomara Sawers
- Category:
“Tour-isms”A Point of Reference The first week in the new year is always full of hope. This week many of us will de-Christmatize our homes. As we take down our holiday decorations, we will notice how plain the place looks without them. After our Christmas trees are tucked away, our red décor changed to something